Curacao FW Make-up by Vendetta

Took the liberty of creating a collage for a friend Vendetta Maat (known as Maxima Maat on FB), of the make-up she did on me for Curacao Fashion Week. "Detta" uses MAC, Inglot, Revlon, Maybeline NY and Milan cosmetics on her clients. "Detta" was also the make-up artist during the Pure photoshoot for our online catalog, just check out the banner at the top of this page or click HERE for more photos. She has assisted carnaval groups with their fantasy make-up and has worked at Otro Kara to say the least. Her asking price is better than what you may think...!

In this picture: Smokey-grey, Purple-smokey, & Pink-smokey looks

April 28th photoshoot make-up on models

 She did a great job since I've received various compliments about my smokey eyes especially on the last night of the event. Pictures were taken with a phone cam but trust me, the eyes looked way better in person. I wanted to try smokey for all looks since I cannot do it myself and never did it before. Too bad that I didn't take a picture of the first night but for that one we tried complete different colors than what you can see here namely, smokey-aqua with a blend of soft red. 

Thank you Detta for taking the time to assist me with my make-up for the week.

Do you need your make-up done professionally for your next event? She offers on location services as well! Send her an e-mail through us for special discount prices, group prices, you name it!
 support@pure-runwaylook.com 

Happy Sunday from Pure. Runway Look for Less

Just where I fit in. Local talent on Day 4-Curacao FW

Last night CIFW had a full house for the last scheduled runway show. I assume that all the buzz this created throughout the week made it a must be there on Thursday night moment. Needless to say even the Prime Minister Schotte and Minister of Finance Jamaloodin were in the building. The show started off with a creative zombie/psycho theme by native designer David Paulus. Which by the way I was curious to meet and so I did. David's use of solid color chiffon fabrics with sequin details made each dress feminine and fluffy that lasts decades. The choice of colors of fabrics for these looks were yellow, soft pink and nude. To complete the look on the models, David paired the styles with crazy heel-less shoes that were first spotted on Lady Gaga and has become a hit ever since. Besides chiffon dresses, ruffled silk skirts that gives the illusion of layers on layers were seen to long power shoulder thin silk dresses combined with chiffon materials and cute jumpsuits and elegant blazer jackets. David's choice of shiny soft materials was a crowd's pleaser as the final look of his collection shown model Alexandra Atalita wearing a black all over sparkled padded shoulder sheer bodice gown which got all the attention from the audience. If you couldn't make it to the event just check out the two videos of David's show from May 24th.

Photographs by Marius Suiker click HERE to Like his FB page

Next up was designer Liza Lopez from LILCOLLECTION. Long wide high-waisted pants that compliments our silhouette is what attracted me the most from her line. All the pieces were created keeping simplicity in mind. The business look features with minimal use of colors were very reminiscent of Ralph Lauren's signature style. Comfort and style is what she knows best. The Spring/Summer Collection of Liza screamed "Dress for Success". It gave me a sense that if I wear that for a job interview I've got it. Reliability and loyalty is what her line portrays. Loose dresses and button-front tie neck blouses which are trendy right now this season are necessary to have as these are ethical for every business party occasion or you can simply use key looks like these to compliment for a formal event, dinner parties, you name it!  Liza made use of satin fabrics for her dresses and chiffon and cotton- wool blended for her short skirts. Models were wearing jewelry by well known NY jewelry studio, Adha Zelma.

Pictures provided by Dutch photographer Marius Suiker

Continue Reading to view video and full post.

Maja Atalita May 23rd Fashion Show

Dear Purettes, as promised in the previous post, here are a few photographs taken during the Fashion Week by Marius Suiker photography of the collections created by designer Maja Atalita from Curacao. These are surely much more professional looking than my humble pics I've taken with my personal cam. Thanks to Marius. Please enjoy!

House of Byfield, Maja Atalita and Andrew Harris @ CIFW Day 3

This is exactly how men can wear print on print! Carmichael Byfield showed his collection especially made for the CIFW yesterday night where we could see a lot of patterned materials from top to bottom...very nicely put together without overdoing any piece. Not only are skinny jeans flattering to a women's curves but these are now in demand for men as well. Male models were rocking skinny pants and printed blazer jackets that are really in style. These are perfect for special occasions where one desires to stand out from the crowd. His collection included printed shirts and pants, belted trench coats, vests, ponchos and colorblock tux jackets. Carmichael started off his show with an Asian-inspired theme which later turned into a full collection of black and white combined with a pop of color printed outfits to later finalize it with a nude see through flower printed button down shirt. You may not be able to see from the pictures taken but some of the white pants had details at the pocket area to give them even more style. To break off the neutral colors, the designer made use of yellow, red, pink and orange. I could see how the crowd appreciated his daring sense of fashion. I only hope this opens doors to embrace men fashion in Curacao even more..! Just take a look at a few pictures I've taken.

Day 2 @ Curacao Fashion Week - Highlights

Designer Charlyn Castro-Rojas surprised the audience last night by what we call wearable fashion. Her show closed off with this beautiful long sleeve gown seen in above picture made from beige sheer and nude and brown silk underneath with a luxurious open back. A very modest in the front dress with a twist in the back (deep open back) makes me think of red carpet-ish potential. The stunning details on this gown made it one of the favorites of the night. No wonder why she chose this dress to finalize the show. Beside admiration towards this dress one can say that the collection she showed yesterday evening was very versatile. You could see everything possible you can imagine that is in right now, from formal dresses to see through and lace blouses to checker button down shirt for both men and women to rompers, skinny silk and wide pants and shorts. She kept it simple yet it made an impact as each one of the designs were very well accepted by the public. I could hear those seated next to me giving appraisal to every model shown. Thanks to Charlyn for showing us a great men and women's wear collection.

Adha Zelma is a famous jewelry line based in New York by long time best friends Sheanan Bond and Cherise TrahanMiller. Their work has been featured in numerous prestigious magazines and online press such as Elle Vietnam, OK! Magazine and ESSENCE. Many celebrity A-listers have been spotted wearing Adha Zelma's designs such as Jennifer Lopez, Lala Vasquez, Keri Hilson and Michelle Williams to name a few.

During the fashion week show many chain inspired necklaces that cover the chest made from gold and silver metals were shown. A lot of feathers and precious stones were used to finish up the looks of the jewelry. Long and gaudy looking earrings inspired by ancient culture and folklore was the central theme of the collection. Fashionable items for the daring and fun individuals need to keep their eye on this line. 

Day 1 Recap - CIFW

Curacao International Fashion Week day 1 show started with an opening of wearable dresses from day time (business attire) to night life pieces (cocktail to gala dresses)  created by Washington Roberts. The Nigerian designer sure knows what we like. His use of shiny materials on solid colors made each one of the pieces timeless yet fashionable for this day and age...Seeing that bling is the "new" black. His show started off on neutral palette colors which later turned into dark red and forest green. It sure reminded me (a bit) of designer Tadashi Shoiji's latest collection' color use during the F/W 2012  NYC MB FW. The deep V neck cut was sure the central theme of his collection combined with side panels which always makes each figure even more flattering. Trust you me. The wide shiny pants is what I enjoyed the most but I was especially fascinated by the leather details on the dresses (Micheal Jackson "Thriller" music video inspired) which gave them an extra edge. Very rock star-ish and elegant at the same time.  Just look at this skirt at the top, black and gold high-waisted patterned blinging knee-length skirt,... it's sure something 2 live 4.

Next up, Aqua di Lara...In this all year long summer weather we all need stylish swimwear to show off. Not just stylish but sophistication is what designer Reyhan Sofraci portrayed during the fashion week. This high-end swimwear designer sure surpasses her client's expectations. Look at the piece I'm about to show you, this neutral canvas pattern is exactly what I mean with sophistication and elegance. Not to mention, exclusivity of her label which includes many sought after renowned names in the fashion industry such as Harp Bazaar and Canada's Next Top Model. Her creativity comes from European background combined with her own sense of fashion and worldwide travel experiences. Aqua di Lara is a prestigious brand sought after many beach lovers who appreciate good fashion and lingerie inspired beach wear. Without further ado, please Enjoy!

Jewelry by Charles Albert

Jewelry by Charles Albert

To see how the show finalized on day one please Continue Reading now...

Designers' Introduction Night at St.Tropez

Two more days until Curacao Fashion Week - *Day 1* and as an introductory of this special event, CFW will be in the house tonight at St.Tropez (Pietermaai) starting from 9.30 PM to introduce participating designers and photographers. You will have the opportunity to take photographs with them and have them sign you an autograph. Don't miss out because as added-value they will hold a raffle for those who buy their tickets during the intro night with a chance to win a whole day experience with the designers this Saturday, the 19th . The winner will enjoy an island tour and a private dinner with the designers :) The anticipation towards this event is building up and I'm sure you can't get better than this one! 

Have a great weekend y'all and see you soon!

Xoxo,

Pure.

Curaçao Fashion Week

2012 Curaçao Fashion Week Video. Official runway show schedule available at http://www.curacaofashionweek.com/

Custo Barcelona - MB FW S/S 2012 Collection

www.curacaofashionweek.com

Fashion designer Custo Dalmau and his brother David are worldwide known Spanish designers and founders of the line Custo Barcelona. They have dressed many celebrity A-listers such as Shakira, Beyonce, Charlize Theron and Christina Aguilera just to name a few. The firm Custo Barcelona will also be present at the 2012 Curacao Fashion Week event hosted in May and we sure are happy about that! Check out their 2012 Spring/Summer collection video during the New York Mercedes Benz Fashion Week. We expect to see lots of colors, prints and boldness for the fashion show.

Catherine Malandrino Fall-Winter 2012 Presentation

Behind the Scenes footage "The Making of Catherine Malandrino F/W collection 2012"

Ms. Malandrino is a famous designer who will also participate in Curacao Fashion Week 2012. 

www.curacaofashionweek.com

Looks for attendee at Curacao Fashion Week

If you are somewhat like me, you are probably already in the know about Curacao Fashion Week. And you may also be interested in attending the shows. This is the very first Fashion Week in Curacao and we are excited to be there. Can't wait. Now, I already started thinking what I can wear to this event. Seeing that the show lasts for five consecutive days, if you plan to attend all five days like myself, your closet must be "red carpet" ready.

Now, I have been streaming fashion shows as you already know for a very long time, many probably think that because fashion week is such a fashionable recognized event around the world, that people will dress with over-the-top outfits drawing all eyes on them. Well, the truth of the matter is that it's almost always the opposite....well at least only during Fashion Week. Over-the-top daring looks are mostly worn by celebrities during the Grammy's and Oscars only.  That is their time to shine. So there is a time and place for every outfit.

Since these shows ( Paris, NYC, Milan Fashion Week and the list goes on) are almost impossible for people like me to attend (unless you sign up for volunteering, or you're media or by invite only), I can't help but settle to live- streaming. But even so, it doesn't stop me to always try to look through the audience to see what the attendees are wearing and if I see any familiar face like celebrities and the like. I happen to notice that people who attend to these events mostly wear designer wear. For example, if they were invited to the Tadashi Shoji fashion show, then they are most likely going to wear a Tadashi Shoji piece. Also, they stick to classic looks. Things that won't draw too much attention on them as the show is dedicated to the designer and his work. I assume that's a way of showing support and respect. Remember as I mentioned earlier, it's meant to show support to the designer and not taking the attention away from their show thanks to an outrageous choice of outfit. I suggest you to leave that for a party or better yet, your own party to come.

Fashion Week in Curacao sounds to be huge. And ofcourse you must be well dressed to show 'em what you've got. Media will also be present so you might end up in pictures that you'll have to face for the rest of your life. I suggest you to wear something modest but yet a bit sexy, and don't forget fashionable with class! Putting your own little twist to each outfit will do the trick. And if with a twist you mean a huge bow as a decor piece on your head, even though it's cute, it's probably not the best idea seeing that you may disturb the audience around you to watch the show. I like bows myself, Lady Gaga introduced them finely and so does the youngest designer around Ms. Casinni but things like that are probably not the best choice for a fashion show. Try statement pieces that are less distracting to the eye like a bow tie instead. It's professional looking yet stylish.

As part of Pure-runwaylook.com promo for the opening of the e-store due in June, we have selected four key possible looks that you can never go wrong with for these kind of high-end events. They sell at 50 guilders each and can be ordered by e-mailing orders@pure-runwaylook.com. It's never too late to prepare for such a magnificent event! For more information on ticket purchasing and event schedule please go to www.curacaofashionweek.com and don't forget to become their fan on Facebook. Please continue reading to check out our Curacao Fashion Week suggestions for sale now...

Curacao Fashion Week...! anyone?

Hey Purettes!

Pure. was happy to know about Curacao’s participation in a Fashion Week. Very first fashion week in Curacao makes us very eager to know how, when and where.

So I'm taking the liberty to explain to you the how.

Fashion Week for those not in the know is basically a fashion show divided in several days with designers from around the globe. The collections shown during fashion week are centralized with themes. Each designer's collection focuses on themes whether it is for a spring/summer or fall/winter collection period. Think about a designer who's theme is glamour rock. You can expect the show to have a soft rock background music, lots of leather fabrics with studs detailing and models doing their catwalk with smokey eye make-up and bold red lipstick.

These high-end  events are mostly attended by designer's fans, potential buyers, celebrities, media, bloggers, stylists, models and family members of the designers. Think about Milan Fashion Week, Mercedes Benz Fashion Week, Argentina Fashion Week, Colombia Fashion Week and Caribbean International Fashion Week. You'll always see familiar faces on the red carpet prior entry to the venue where the event is being hosted. In short, you'll have a place gathered with many talented people and each designer has approximately fifteen minutes to show the collection they have been working. Apart from that you have exhibitions of artists, and one of the most important attributes for entrepreneurs, national and international business people is close contact for future business endeavors.

But going back to the fashion part, stylists jobs would be to attend the shows to dress an A-lister client for the next red carpet event, bloggers will be explaining each designer's collection in detail, press will give you a recap of the shows with a daily highlights of the night, and celebrities will be always the ones that first get their hands on these pieces directly off the runway haha ... Lucky them !

So Curacao will also have something alike. YAY! We hope you understand that it is a big deal for Curacao to engage in certain type of fashion activities as this is the chance for well-known designers and special guests to visit the island while enjoying a fashion event. And don't even get us started on the possibly tourism boom that will be the cause of such event. It is a major fashion event for Curacao as nothing like this has never been seen before on the island. Yes, we've seen fashion shows here and there and lots of pageants but a fashion week's concept is different. One of the best part of it is that Curacao Fashion Week is scheduled to have famous fashion designers Catherin Malandrino and Custo Barcelona.

The main focus of this particular event is to showcase the work of new up and coming designers that are trying to make it in this competitive industry. With so many talented designers, we really need to boost and support them, especially our native designers. Slowly fashion is making its way into Caribbean territory more tan ever before and this is our chance. Even international bloggers will be blogging about this event. Pure e-store in corporation with touchdemode.com , fashionnl.com ,  pinkpress.nl , shecaribbean.com , stluciastar.com and  kingstonstyle.com  to work together to cover this event. As some of us may be unable to travel, we stepped in to work with these bloggers to promote the show at its best. The above mentioned blog sites will be showing you pictures, details of the event and discuss about the designers on their blog around the time of the show. Remember to follow their posts!

Designers from Holland, Italy, Curacao, and Dominican Republic under others will be showcasing all of the work they especially created for this magnitude of show.
So when and where is this held? The first day of the show is scheduled from May 21st through the 25th of 2012 at WTC.  Pure hopes you can attend. Tickets will be soon available to the public for purchase and remember to put your fashion look on for the event with Pure. Runway Look

More on the participating designers, scheduling to come on next post. Or simply go to http://www.curacaofashionweek.com/